Fashion Business - Target your audience online

When & Where

4 June 2024 - 25 June 2024 ( 12 hours, 4 weeks )
Evening, Tuesday
View course timetable
Online

Quick Facts

Availability Yes
Tutor TBC FAS HPL - Grade H
Course Code C23FACC06C
Suitable For 19 year olds and up are permitted on this course

What you will learn

Navigate the digital landscape by mastering online marketing strategies tailored to the fashion industry. From social media engagement to e-commerce optimisation, learn the tools and techniques to effectively reach and resonate with your target audience. Explore analytics-driven insights, influencer collaborations, and innovative digital campaigns to boost brand visibility. Equip yourself with the skills to thrive in the evolving online marketplace. Join us for a dynamic journey, where you'll harness the power of digital platforms to strategically connect with your audience and propel your fashion business to new heights

Learning Outcomes

By the end of this course, you will be able to:

Strategic Online Presence: Develop the ability to strategically establish and enhance your fashion business's online presence, utilising digital platforms to reach and engage with target audiences effectively.
Audience Segmentation Mastery: Acquire skills in audience segmentation, understanding diverse consumer demographics, behaviours, and preferences to tailor online strategies that resonate with specific target markets within the fashion industry.
Data-Driven Decision-Making: Learn to leverage analytics tools to interpret online performance metrics, enabling data-driven decision-making to refine and optimise your fashion business's digital presence for maximum impact.
Innovative Online Engagement: Explore innovative approaches to online engagement, including influencer collaborations, interactive content creation, and emerging trends, empowering you to stay ahead in the dynamic digital landscape and connect authentical

Cost

Full fee

£100

Concession fee

£75

Class format and activities

This course is an opportunity to discuss ideas and approaches, you will be encouraged to take part in creative discussions and to use this to develop your own business

Entry requirements

All levels welcome.

What you need to know before you enrol

Excellent attendance and punctuality is required from all students. Students are generally expected to spend some time outside of class for completion of activities.