Other Dates Available

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There are other versions of this course available. We’ve listed them below and summarized the differences between the one that you are currently viewing.

When & Where

Suitable For

  • Adults / 19+

Quick Facts

  • Availability Yes
  • Tutor Tolu Sonubi
  • Course Code BUS086C

What you will learn

This course is aimed at new business owners, staff from companies, anyone would like to learn about marketing. Achievement on your course will be measured by whether you meet the learning outcomes. At the start of the course you will have an opportunity to discuss these with your tutor and set your own personal targets, linked to the learning outcomes and future goals i.e.: progression to an advanced level course.

By the end of this course, you will be able to:

  • Apply the marketing mix
  • Conduct a market situational analysis
  • Apply segmentation, targeting, positioning
  • Create a marketing plan


  • Full fee
  • Concession fee
  • Entry requirements

    You will need a good level of spoken and written English and basic IT skills.

    What you need to know before you enrol

    Excellent attendance and punctuality of over 90% is required from all students. This course requires study outside of class time of 3 hours.

    What you need

    You will need access to a computer and internet connection to participate in lessons and complete activities.

    Class format and activities

    Online delivery using online platforms, i.e. Microsoft Teams and Moodle. You will complete individual and group activities. In order to ensure you make the best possible progress on your course, you will have regular constructive and supportive feedback from your tutor.