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There are other versions of this course available. We’ve listed them below and summarized the differences between the one that you are currently viewing.

When & Where

Quick Facts

  • Availability Yes
  • Tutor TBC FAS HPL - Grade H
  • Course Code C23FACC04B
  • Suitable For 19 year olds and up are permitted on this course

What you will learn

This 4 week online course will encourage you to explore the intricacies of building compelling brand identities that resonate with audiences in the dynamic fashion industry. Gain insights into crafting narratives, visuals, and strategies to establish impactful fashion brands.

Learning Outcomes

By the end of this course, you will be able to:

  • Understand the fundamentals of branding in the context of the fashion industry.
  • Analyse successful fashion brand case studies to extract key branding strategies.
  • Develop skills in crafting cohesive brand narratives and visual identities.
  • Explore techniques for leveraging digital platforms and social media in fashion branding.
  • Learn strategies for brand positioning and differentiation in the competitive fashion market.
  • Gain insights into building brand loyalty and fostering long-term customer relationships in fashion branding.


  • Full fee
  • Concession fee
  • Class format and activities

    The "Fashion Branding: Create a Strong Brand Identity" course employs a dynamic mix of lectures, case studies, and interactive workshops. Students engage in hands-on activities like brand analysis, visual identity creation, and social media strategy development. Group discussions and feedback sessions foster collaborative learning, ensuring a comprehensive understanding of fashion branding principles and practices.

    Entry requirements

    Beginners - Some interest in fashion business and branding

    What you need to know before you enrol

    Excellent attendance and punctuality is required from all students. Students are generally expected to spend some time outside of class for completion of activities.

    What you need

    As this is an online course you will need internet access.

    What you can do next

    Completion of this course, will allow you to progress onto the many fashion courses run by Morley college.